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  <title>Better Company -- Journal</title>
  <link>https://better-company.org/journal</link>
  <description>A Baha&apos;i-inspired network of professionals building companies that make a difference in the world. We connect, mentor, and gather -- because great business is great service.</description>
  <language>en-us</language>
    <item>
      <title>Markets Are People</title>
      <link>https://better-company.org/library/articles/markets-are-people</link>
      <guid>https://better-company.org/library/articles/markets-are-people</guid>
      <pubDate>Wed, 20 May 2026 00:00:00 GMT</pubDate>
      <description>The phrase &quot;the market&quot; hides the only thing that matters about it -- that it is made entirely of human beings, each making a choice.</description>
    </item>
    <item>
      <title>The Carnegie Letter</title>
      <link>https://better-company.org/library/articles/the-carnegie-letter</link>
      <guid>https://better-company.org/library/articles/the-carnegie-letter</guid>
      <pubDate>Tue, 28 Apr 2026 00:00:00 GMT</pubDate>
      <description>When the richest man in the world sent his theory of wealth to &apos;Abdu&apos;l-Baha, the reply reframed the entire debate -- and it still does.</description>
    </item>
    <item>
      <title>Competition Is Not the Enemy. Capture Is.</title>
      <link>https://better-company.org/library/articles/competition-is-not-the-enemy</link>
      <guid>https://better-company.org/library/articles/competition-is-not-the-enemy</guid>
      <pubDate>Sun, 15 Mar 2026 00:00:00 GMT</pubDate>
      <description>The real corruption in business is not profit and not rivalry -- it is the moment a company stops competing and starts buying the rules.</description>
    </item>
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